Author Archives: alex

How impressive is your website?

When your website pops up in an internet user’s window, what comes to their mind? Are they surprised, endeared or compelled to leave? You will need to know the answers to these questions and adjust your design as needed to compel visitors to stay and look around. The first impression is the [...]
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How to Monitor and Keep your Brand Reputation

If you have spent years building your brand or you successfully outperformed your competitors you will need to monitor the correspondence concerning your company. It only takes one “sour” customer to complain and send your business in a downward spiral. Some nasty competitors may also smear your name in more ways than one. [...]
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Leveraging the Power of Facebook

Social media is over taking the internet space and Facebook remains one of the top websites in the industry. With over 350 million users worldwide, internet entrepreneurs are capitalizing on the opportunities of Facebook to grow their businesses and reach more people. Use Facebook to build relationships with other people and showcase your services. [...]
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How to Prevent your Subscribers from “Opting-out”

Building a targeted email list involves a lot of fine tuning and a huge learning curve. Just when you think you perfected the process, you confront a new list of un-subscribers. Another day, another lesson! Though I am sure you will learn from the experience, your ultimate goal is to prevent those [...]
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Distinguishing Between Persistence and Repetition in Internet Marketing

Persistence and repetition confuse many internet marketers as they represent two similar meanings. Though related in their actions, they also depict two distinct levels of strategy. Jumbling their definitions could halt your attempts at success in your internet business. Repetition refers to the act of performing the same task over again. Repetition is [...]
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Capitalizing on the Present Times to Start Your Business

As major corporations display their vulnerability in these shaky economic times, smart entrepreneurs turn their gaze to home based business opportunities. These rough periods in our economy represent the greatest justification to begin a new online business as more and more people realize that financial security is a thing of the past. Job [...]
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Combating the Effects of Information Overload

Whether you are a new or seasoned internet entrepreneur, the vast amount of information on the web can be overwhelming to even the most intelligent among us. New industry trends, the hottest keyword research tools or the latest social media website can turn us upside down if we do not learn how to shut [...]
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Doing the Tasks you Love and Outsourcing the Rest

Most of us began the life of an internet entrepreneur to live free of constrains and gain the freedom to make choices that will enrich the quality of our lives. Unfortunately, many of us forget the reasons why we chose this new life. We work long, tireless hours attempting to take care of [...]
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How to Portray an Attitude of Success in Business

When we think of success, we often reflect upon certain innate traits.  Whether it is the determination of a motivated professional leaving the daily grind or a motivated entrepreneur dedicating his life to further his internet business, these traits embody the characteristics of success. Motivation represents one of the crucial elements to building a successful home [...]
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The Power of Transparency in Your Business

In a world of lies and deception and scams at every turn, it can be hard to build a business on honesty and transparency.  Transparency is the ability to allow others to see through you, the good and the bad.  Too many businesses, while trying to become experts in their industry, fail to realize this [...]
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